Spoiler alert: We are not expensive. It may be that you can find one of our plants at the hardware store or flower shop for less. But then the hassle starts: finding (suitable) pottery, a bag (real) earth for potting, and a car for transport. Once arrived, you have to carry everything up to the apartment, pot the plant, and clean afterwards. And next? How do you know what your plant needs? When do you have to fertilize it? For all these questions, we have developed Mary, our digital plant assistant. In addition, we source our plants from selected breeders. That way Bosque plants are healthier, more robust and more durable than "DIY store" plants. Our breeders have committed to the FSI2020 initiative because sustainability is important to us and them.